Pessione, Italy
The most comprehensive vermouth training in the category.
Within these walls lives a tradition of over 150 years: the production site of MARTINI and the family home of Luigi Rossi.
Scarinish reimagined Casa Martini as a world-class brand home—designing an immersive production journey, a dynamic bartender academy, and a museum showcasing artefacts dating back to ancient Roman times.
Working alongside the Martini masters, every element was crafted to engage journalists, bartenders, and key influencers in a complete sensory experience—one that celebrates heritage, craftsmanship, and innovation.
Heritage meets modernity through tactile materials, sculptural forms, and spaces that invite exploration. A place where the spirit of Martini comes to life, and the story of vermouth continues to inspire the world.
Credits
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